The Nintendo Switch is a very successful console that has sold millions of units since it came out in March 2019. Nintendo has done a great job of marketing the Switch and the new commercial features a man with Down Syndrome. This is a very positive ad with the theme “favorite ways to play”. I think that this is a very mature ad that shows the diversity of the audience and this is a very good business practice. Nintendo has also released a cheaper version of the Switch called the Nintendo Switch Lite. The lite has been very well received and plenty of people have already got it. It was sold out in most places at launch but it back in stock now. If you missed the latest Nintendo Switch commercial that features a man with Down Syndrome then you can check it out below: https://youtu.be/QwQbwaUps3U The original Nintendo Switch…

A new Nintendo Switch has been rumored for a while now and even though this new product does not offer better graphics it does offer better battery life. The older model has a battery life of 2.5 to 6.5 hours and can run The Legend of Zelda: Breath of the Wild for around 3 hours. The new model has a battery life of 4.5 – 9 hours and can run The Legend of Zelda: Breath of the Wild for around 5.5 hours. That almost doubles the battery life compared to the older model. The older model is version HAC-001 (product serial number starts with “XAW”). The new Nintendo Switch model variant is HAC-001(-01). [任天堂HP]バッテリー持続時間が長くなったNintendo Switchの新モデルに関するお知らせを掲載しました。 https://t.co/ONuBgOIrd2 — 任天堂株式会社 (@Nintendo) July 17, 2019 The new Switch model will be available starting the middle of August. Nintendo has not revealed an exact release date for the new Nintendo Switch but you can…

The Nintendo Switch Lite has been announced and has got mixed reactions. It turns out that the rumors of the Nintendo Switch Mini were indeed true. That was not the only rumor that we heard of. We also got word about a premium Nintendo Switch version that could run games at a higher resolution. This Nintendo Switch refresh is not coming out this year. Nintendo of America president Doug Bowser has confirmed that the Nintendo Switch Lite is the only hardware that is going to release this year. This means that at the earliest the Nintendo Switch refresh will release in 2020. That does not seem like a coincidence keeping in mind that the Xbox Scarlett and PS5 are going to release in the Fall of 2020. The Nintendo Switch does not directly compete with the Xbox One or the PS4. Nintendo Switch focuses on portability while the PS4 and…